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Investigating political marketing using mixed method: the case for campaign spending data

Title: Investigating political marketing using mixed method: the case for campaign spending data
Status: published
Journal: Journal of Public Affairs
Year: 2013
Volume: 13
issue: 4
First Page: 391
Last Page: 402
URL: Link

Researchers involved:

  • Thierry Giasson



  • Other researchers involved:

  • Alex Marland