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The Perception of Political Advertising During an Election Campaign: A Preliminary Study of Cognitive and Emotional Effects
| Title: | The Perception of Political Advertising During an Election Campaign: A Preliminary Study of Cognitive and Emotional Effects |
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| Status: | published |
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| Journal: | Canadian Journal of Communication |
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| Year: | 2013 |
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| Volume: | 38 |
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| issue: | 2 |
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| First Page: | 1 |
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| Last Page: | 22 |
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Researchers involved:
Thierry Giasson
Other researchers involved:
Stuart Soroka Thierry GiassonAPA Reference
Giasson, T. (2013). The Perception of Political Advertising During an Election Campaign: A Preliminary Study of Cognitive and Emotional Effects. Canadian Journal of Communication, 38(2), 1-22.
Francais