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Investigating Canadian Parties' Political Marketing Management: A Mixed Method Approach
Title: | Investigating Canadian Parties' Political Marketing Management: A Mixed Method Approach |
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Status: | published |
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Journal: | Journal of Political Marketing |
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Year: | 2013 |
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Volume: | 13 |
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issue: | 4 |
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URL: | Link |
Researchers involved:
Thierry Giasson
Other researchers involved:
17. Alex Marland APA Reference
Giasson, T. (2013). Investigating Canadian Parties' Political Marketing Management: A Mixed Method Approach. Journal of Political Marketing, 13(4).